What is the concept of new retail? What is new retail?

What is the concept of new retail? What is new retail?

5 thoughts on “What is the concept of new retail? What is new retail?”

  1. The concept of new retail is based on the Internet. By using advanced technical means such as big data, artificial intelligence, etc., the production, circulation and sales process of commodities are upgraded and transformed, and the format structure and ecosystem are reshaped. Offline experience and modern logistics have a new retail model for deep integration.
    The traditional physical stores to transform new retail physical stores should first change from thinking. The competition that traditional physical stores now face are not just shops in the number of squares, but also major e -commerce platforms on the line.

    Extension information

    Ma Yun said, "The era of pure e -commerce will soon end, and there will be no e -commerce in the next ten years and 20 years. Essence
    but whether "new retail" can truly drive the development of the industry is the most common question in the industry, although it is not yet certain that the "new retail" has the impact of the current pure e -commerce industry.

    But it is certain that whether it is Alibaba or JD, it is working hard to develop offline capabilities, and the importance of offline is gradually prominent.

    M
    , whether it is the product sales industry or the service industry, you should truly understand the "new retail concept" and expand, extend, and apply it to this concept.

    Reference information Source: Baidu Encyclopedia-New Retail

  2. Analysis of the development prospects of the new retail industry Integrate the development of a new concept of the development of the business opportunity industry. The development of the concept nursery industry
    The new retail is a "concept" born of a Panhua under the development of retail models and form innovation. In the process, the development of the retail industry was also nurtured.
    The new retail is the product of offline experience and offline services and logistics deep integration. Through artificial intelligence technologies such as big data and cloud computing, the production, circulation and sales of goods are upgraded and transformed. In the final analysis, Ali's new retail is to reconstruct people, goods, and fields through big data centers to fully pass online and offline.
    The new retail is user -centric. Driven by technology, it is established on the infrastructure of plasticized, intelligent and synergistic, relying on the new supply chain, in -depth integration of online and offline To meet user needs, improve industry efficiency, and realize a new retail model of "full scene, full -scale, full data, omnicoca, full -time, full experience, full -category, full link".
    The artificial intelligence (AI) helps new retail development
    December 5th
    In entering strange shopping malls and automatically become its members, enjoy a series of membership services in a "cardless" manner; come to The familiar pharmacy, the salesperson provides professional shopping guide based on medical history, purchase records, consumption frequency, and reminds reasonable medication; leave the lively supermarket, no need to queue up to check out, and take away the purchased goods by "brushing".
    This interesting scenes are staged in many cities. Behind the intelligent "new retail", artificial intelligence (AI) plays an important role of "runner".
    If according to the statistics of the "In-depth Research Report of China's New Retail Industry Business Model Innovation and Investment Opportunities" released by the Prospective Industry Research Institute, the total retail sales of Chinese social consumer goods in January to October 2018 were 30983.4 billion yuan. Among them, from January to October 2018, the national online retail sales were 7053.9 billion yuan, a year-on-year increase of 25.5%. The retail sales of the physical commodity were 5414.1 billion yuan, an increase of 26.7%.
    In January to October 2018, the statistics and growth of the national retail sales of the country
    Data sources: Foresight Industry Research Institute organized
    The new retail industry in the market and the market continues to heat up
    The intense In the market competition, the pain points of traditional retail industry have gradually exposed. The format combination is single, the ability to attract customers is weak, and the product structure is similar and the cost performance is not high, which leads to many consumers "only can not buy".
    In November 2016, the General Office of the State Council issued the "Opinions on Promoting the Innovation and Transformation of Entity Retail", and made the ability to accelerate structural adjustments, innovative development methods, realized cross -border integration, continuously improving the supply capacity and efficiency of goods and services for physical retail enterprises deploy.
    The double -wheel drive of policies and markets has continued to heat up "new retail". While traditional retail companies have deployed new formats, e -commerce and Internet giants have also begun to move in new fields.
    The artificial intelligence retail release unlimited business opportunities
    The leading technologies such as artificial intelligence, in 2017, Alibaba's unmanned supermarket and unmanned 4S stores successively appeared. In the same year, the "smart pharmacy" of Baidu's in -depth cooperation with Yu Nuo's shares began to take the lead in pilot and then chain pharmacy.
    In addition to accelerating its own layout, some industry giants have begun to use the advantages of technology research and development to "empower" more retail companies.
    In recently held the "Baidu Brain Industry Innovation Forum · Smart Retail Special" held in Shanghai, Baidu released smart retail solutions for various retail scenarios such as offline stores, supermarkets, and large shopping malls.
    Baidu indicates that AI technology capabilities such as face recognition, human analysis, customized training and service platforms, and big data analysis are used. This solution starts from the two directions of store management and interactive marketing. , Passenger flow analysis, unmanned supermarket and automatic vending machine, interactive screen and precision advertising, shopping guide services, member recognition and other segments.
    Is smart retail solutions can not only help merchants solve many problems such as site selection, purchase, sales, etc., but also transform business data into business value through a series of intelligent predictions, accelerate the implementation of the new format of smart retail, increase the implementation of the new format of smart retail, increase the increase in the new business format of smart retail, increase the increase in the new format of smart retail, and increase The transformation of new technological innovation results.
    ai retail "released business opportunities also attracted the attention of many technology companies.
    The" e -shop Jia "platform of Hangzhou Huihe Information Technology Co., Ltd. can be uploaded by the salesperson with mobile phones." Smart "Land recognizes whether the offline channel stores are displayed in accordance with the specifications. Deputy General Manager Huang Yunjun revealed that there have been 40,000 stores in the past year. Upgrade.
    In from unmanned convenience to the unmanned delivery vehicle, from ordering robots to the integrated robotic robot of the store, the various technologies, products and solutions show people the "new retail" of artificial intelligence running "new retail" to people Seduces prospects.

  3. In October 2016, Alibaba Ma Yun proposed the concept of "new retail" at the Yunqi Conference; in March 2017, Suning Zhang Jindong proposed the concept of "smart retail" in the "two sessions"; in July of the same year, JD.com Liu Qiangdong In the "Finance" magazine, the "Fourth Retail Revolution" was published, and according to the actions of JD.com and Tencent, the essence should be the concept of "unbounded retail". Of course, in fact, these three claims are the same.
    Alibaba Research Center has set three features for the new retail:
    is based on mind, consumer experience as the center, and reconstructs people's freight yard;
    Dataization;
    The three is the outbreak of retail species, which has spawned more service forms.
    This can be summarized as: the user as the core, the online and offline omni -channel are opened. Ali's acquisition of offline department stores, such as Yintai, RT -Mart, etc., fully connect online and offline, march towards omni -channels, and improve user experience through new technologies such as shopping, unmanned cashier, and other new technologies.

  4. New retail is difficult to define, but its core is the reorganization and optimization of people, goods, and fields. New retail refers to the future e -commerce platform that may disappear, such as Taobao, JD.com, Amazon, etc., and then combine online and offline and logistics. Online refers to cloud platforms, offline stores and manufacturers, and new new Logistics can reduce inventory and reduce stocks. Therefore, new retail is a combination of new retail is "online and offline", and the combination of "people, goods, warehouses, and matching". Through this method of retail, the distance between consumers is closer. Because online and offline are coexistence and semi -competitive relationships, it is definitely not much hopeful to play online. Only by combining with others and developing together to help them become new retail, so as to truly achieve the public and the public and At the same time, reduce costs. Therefore, Ma Yun mentioned in an interview: In the future, 60%, 70%, and 80%of retail should be new retail. The re -reform of the supply side has no future. The same is the same online, and there will be no future.
    In more questions about new retail, welcome to continue consultation.

  5. Since the developed people are used to shopping online, major platforms selling things online have continuously developed a new business model. The concept of "new retail" is to lead merchants to bid farewell to the latest operating models of pure e -commerce and pure entities.

    The a little word, by using advanced technical means such as big data and artificial intelligence, upgrading the production, circulation and sales process of goods, and using existing social software The offline experience and the new retail model for deep integration of modern logistics. This model brings to the merchant is that it can be available in online shop product data, and store integration management. At first glance, the new retail is very esoteric. In fact, it is a combination of online and offline retail.

    . More is actually. Online members and offline store members have opened up, precipitated membership consumption data, precise understanding of members' consumption habits, and doing refined operations for different people. Many people may hear this concept. It will be very confused. It doesn't matter. If you also want to expand your business scope in such a way, get more customer quantities, promote more single volume, and quickly increase performance. You can choose some reliable reliable performance. Retail software. Provide you with a solution to various difficulties in the integration of store operations to solve the problem of business opening up.

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