3 thoughts on “How to invest in online games and how to act as an agent or domestic online game products”

  1. If you hold millions of funds in your hand, how can you share a share in the online game market? I hope this article can give you some prompts.
    a few years ago, the grand "Legend of Blood" put the cake of the online game market in front of people. The huge market potential attracted a lot of funds into this emerging industry. The wind is rising, a prosperous scene, to this day, this scene is still continuing, and there is a more intense force. So, during this time, there are those who earn special earnings, and there are those who have gone to the scenes, and those who struggle with hardships can make your funds effectively return to cage and get a place in this national war?

    The online game is a cultural platform. From a traditional perspective, it is a product. As a product, there is a relationship between producers, sellers, and consumers. The online game industry is developers, operators, and players. This article will analyze how a new funds enter the market from different angles.

    The mode that is more prevalent now, or the popular model of entering China from online games, is to use proxy as a stepping stepping tile, and to cultivate your own team to lay the foundation for future development. Essence What we want to say today is this model. What is the most important thing in the 21st century? Everyone knows that it is talent. So what kind of concept is talent? As an online game company, especially the company that uses agents as a knocking brick, talent is your team. In fact, the truth is very simple. Everyone knows that the Korean game screen is good. So, who is the merit of the exquisite picture, which is not a sketch, it is not colorful, and it is not the main beauty. It's this team. The biggest disadvantage of domestic companies is at the level of position and salary theory. A market director or a main policy often occupies all the credit. Such a human environment is very unfavorable to the overall growth of the team. It is also the online game industry. One of the main causes of chaos. Therefore, the most important thing for the company to enter the industry is to see your own tasks: cultivate the team. Here is the importance of team building. Regarding team building, everyone has their own understanding, and the details will not be more reviewed. Many teams building the truth. Everyone knows more than me. Close related things: product selection.

    Speaking of product choices, I first propose three points: product content, market demand, developer quality. Let's talk about the content of the product first. The content of the product is very intuitive. The aspects of the picture, system, operation, etc. The picture must be beautiful first. This is the consensus of the players. The gorgeous picture can first attract the attention of the players. Under the situation of dozens of new games a month, we cannot ask players to ignore your rough pictures and experience your so -called connotation. Then talk about systems and operations. Japanese -style games are often obscure and unique in style, but have high playability, but for the factors of national feelings, Japanese -style games are mostly unable to eat in China. Facing reality. In the end, one thing to emphasize is the moral factors in the game content. The moral factors may feel a little bit of big hat, but some of the things that have happened recently sounded the alarm. Everyone should know that I said is what I said is What, yes, is "Burning Expedition". How many players scolded by Jiucheng have been detained by countless shit pots. The game content is changed again and again. How about the world -famous Blizzard in the world? If you do n’t change the thief to a sneak, you do n’t let you go. You do n’t put the bone shelf on the meat, or you still do n’t let you go. In contrast, some of the previous Korean online games are more savvy. For example, "A3" and "God Weep", monsters who were naked abroad were put on a weird clothes. The issues that must be thought of when choosing a product can be repeatedly advertised as "adult online games" in advertising, but when the game enters the country, everyone still has to make it more in line with national conditions.

    It we talk about market demand. For two examples, everyone knows that "Endless Mission" and "Dragon and Dungeon", everyone knows that they are fun and fun, but no one plays. This is the problem of market demand. Not every masterpiece can become "World of Warcraft". Here I have to praise the Nine Cities and make "World of Warcraft" so well. In addition to the quality of the game and the reputation of Blizzard. The unprecedented, good servers and excellent customer services are the causes of "World of Warcraft" in China. Well, it's a bit far away. Besides, it is suspected of being considered to be shot for Jiucheng. We then said that market demand was said. Earlier is an example of foreign online games. We use local online games to give an example. This year, there is a game that is also appointed or not. Everyone should know that NetEase's "World II". So what is the quality of "World Two"? In all fairness, if there is no "World of Warcraft", it can definitely rank in the domestic online game market or even go to the world. If a game loses the selling point, no matter how good the quality is, it can only be reduced to a victim, because a "World of Warcraft" has become the standard. If the game is not fundamentally different, it is still impossible to catch your own user base. Therefore, when choosing a product, we would rather choose some kimchi that are exquisite but lack of too deep connotation, and we cannot love too many masterpieces who are applauding. Although this is cruel for the gamers who love games, we We have to bow to the market. After all, we are here to invest, and it is not advisable to have a high tune. Of course, if you are very rich, buy a few masterpieces who are applauded and not to be smashed, you can do it when I did not say it.

    In the end we said that the quality of the developer. In the past two years, due to the wind and water in the online game market, some such companies have appeared in China. The game, investing millions, took half a year, and then sold it to the investors who want to enter the industry. Whether it is a side -by -side strike or an advertising bombing, in short, it is a god of its own products. When your contract is signed in the end, The money was also expelled, and it was found that no one played when the product was on the market. Of course, such developers are only very small, but we cannot ignore their existence, otherwise the next injustice may be you. In fact, regarding the quality of developers, what I want to talk about here is foreign online games, between Korean online games and European and American online games, there is a big difference. Korean online games often start advertising in the early days of game development, attracting exquisite pictures to attract exquisite pictures Eyes, improve your own value, such as "Miracle World" and "Eternal Tower". Indeed, most of the Korean game screens are more exquisite and in line with the taste of players, but we take a closer look. Life? Although this has nothing to do with the quality of the developer, since it is mentioned, I still want to remind everyone that if you choose a beautiful Korean online game with a "semi -finished product" picture, it is basically destined to be just a springboard. The real vision still has to be released. Far. And just like what you just said, most of the Korean online games put on the market with the state of semi -finished products to return the market to recover funds for the development of subsequent content and new projects. Then, we may encounter a variety of problems in the future. Continue to meet market demand, whether it can be through the requirements of various departments, whether new disputes, etc. will occur on the agency issues of the new version, and so on. Even the developer declared bankruptcy, and it was not impossible to transfer to the new company with funds. At that time, you really wanted to cry without tears. Therefore, while choosing a product, we also need to choose a developer. There is a partner with good reputation and quality, which can make you go to online games and have less bumps.

    It finished team building and product selection, the rest is how to operate. Now the online game market circulates a "pyramid principle", which is also known as the "4321" theory. In addition to accounting for 40%of the "gaming" factor, the remaining 30%of "market communication" and 20%of "operating capabilities" and 10 of 10 and 10 %Of "technical support". It can be said that this theory is inseparable from a game. Everyone knows that I want to say "Journey", yes, I just want to say "Journey". Shi Yuzhu let us realize that "the operation of online games is not much different from sanitary napkin advertisements." In the past, the gamers were too ideal, and their dreams were too sacred. In fact, isn't online game a product? It is a cultural platform, is it different from movies, television, books, books and periodicals? The actual answer is that there is no difference. Therefore, we don't have to worry about how to develop the market. Look at the almost shameless "Rugao Palm" on 17173 to see the "War Fire OL" condom sent to college students. We understand that the original online game promotion can also play like this! I remember Zhang Chaoyang said a word that made me feel deeply. I don't know if it was his original, but for the first time, I really learned from him that the word is "eye economy". There is an economy on the Internet, otherwise the market does not know you. Where do you find a need? The word market operation is really a sensitive vocabulary for the current domestic online game market. It is almost equal to the hype. I can't tell too much about this link.

    The line of writing, it has to come to an end. I wonder if you insist on watching you, what do you think?

  2. You have a lot of channels for acting for foreign games, but in the end, they are all attributed to the negotiation group of your company ~!
    The channel you said, not to mention that there is no domestic market now, if there is any Game.

    can tell you several important methods of game company contact.
    Domestic:
    1 Participate in the game cg research exchange meeting, domestic Shanghai, Guangzhou, there is such an exchange Platform. R

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